Cleaning Out Your Database Closet


Today I’m sharing a blog written by Debbie Hanlon for REMonline.com. Debbie’s clever metaphors explain why it’s so important to clean up your real estate databse. She even includes some great tips on how exactly to go about it! Debbie writes: Every now and then I get what I like to call the urge to […]

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How to Bounce Back After a Lull in Home Sales


Today I’m sharing a blog written by Jennifer Riner for Inman.  Jennifer’s topic is one that all Agents can relate to, and I think you’ll really enjoy her tips for how to bounce back after a lull in home sales. Jennifer writes: In real estate, business tends to fluctuate depending on demand. You might experience […]

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[INFOGRAPHIC] Experts Share the Worst Real Estate Marketing Mistakes You Should Avoid


Everyone makes mistakes. No one can be perfect all the time. You probably already know that if you’re really trying, you’re bound to mess up. And at some point, failure is inevitable. Does that mean you shouldn’t try to avoid making a mistake? No. And with advice from some of the industry’s most knowledgeable real […]

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4 Foolproof Tips for Building Your Sphere of Influence


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How much of your real estate business comes from referrals? If you’re anything like the many Agents I speak with, it could be 60-80% of your business.  That’s a massive amount of your livelihood coming from one source! While I happily sing the praises of prospecting phone calls and social media marketing, it can’t be […]

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3 Reasons Why Email Marketing is Essential for Agents


Real estate professionals can feel pressured to out-spend one another when it comes to digital marketing. Fortunately, the best bang for your buck is an easy-to-use CRM like IXACT Contact. A recent article by EContent illustrated 3 key reasons why email remains the go-to solution for digital marketing. We’re going to share those reasons, along […]

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A New “ABC” Strategy for Real Estate Sales


In sales, we often hear the acronym “ABC” which stands for “Always Be Closing.”  It’s a strategy that encourages real estate agents to be persistent and focus on the end game.  To follow the ABC technique, an Agent is constantly on the prowl for prospects, carefully nurturing leads, and staying highly motivated to close more […]

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