Powerful Statistics About Email Marketing for Agents


Earlier this year, Salesforce released their 2015 State of Marketing Report that drew insights from over 5,000 professional marketers. The survey included many statistics that are helpful for real estate professionals. We’re going to highlight the email findings: Email marketing is growing. 73% of marketers state that email marketing is core to their business. 60% […]

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Digital Marketing Ideas for Real Estate Agents


Digital marketing is not just a “nice to have” strategy for real estate agents, it’s a “must have” these days!  With over 60% of prospects using Google to find and research potential Agents (Properties Online, Inc.) it’s very important for real estate professionals to have an online presence in order to be found. If the […]

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4 Ways to Create and Disperse Your Unique Value Proposition


This blog post originally appeared on Inman. See the original article here. In the midst of over 2 million active real estate licensees in North America, your unique value proposition (UVP) is what makes you stand out as a real estate agent.  It distinguishes you from the rest of the crowd, and showcases how you […]

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How to Use Email to Reconnect with Clients


Chances are, a couple of your past real estate clients have fallen through the cracks.  In the midst of current listings and closings, meetings and the rest of your life, it’s not unusual to lose track of a couple of your past clients, especially if you haven’t enlisted the help of a real estate CRM […]

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11 Statistics Agents Need to Know


real estate statistics

There is a lot of data available about real estate sales.  The right information can offer some valuable insight into where an Agent should focus their attention to avoid common challenges and mistakes. We sifted through the stats and compiled the top 11 that you need to know. Check it out: Did these stats shed some […]

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How to Get FSBO Listings


for sale by owner

Wouldn’t it be nice if every For Sale By Owner (FSBO) listing understood the value and skill an Agent brings to the selling process? In an effort to skirt commission and without fully understanding the depth of knowledge required, many ambitious people attempt to sell their home without the help of a real estate agent. […]

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