There is a popular saying in the world of internet marketing: Content is King. Essentially this means that your website needs compelling content, which is usually in the form of tips and articles that will attract prospects, keep them engaged in your site, and motivate them to contact you. For instance, think of the e-Newsletter […]
There is a myth among many Agents that clients will recommend you to friends and colleagues if they are happy with your services. “Why wouldn’t they give me a referral?” a real estate agent might ask. “I did a great job for them! I’ve been keeping in touch thanks to my real estate CRM.” Unfortunately, […]
Alistair Powell is the Managing Broker and owner of Engel & Völkers, The Villages, a global luxury real estate firm. Originally from the United Kingdom, Alistair joined Hamptons International realty to become the youngest ever sales manager. He owned his own brokerage at the age of 21 and established locations in Panama, the Middle East, […]
Today we’re going to share with you how to use success stories to help turn your real estate leads into clients. We’ll talk about what “success stories” are, below, and how you can properly use them. Remember to capture all of your new leads in your CRM for Agents and assign them to the appropriate […]
Today we’re re-blogging a great article by Katie Lance, chief strategist for Inman News and CEO/Owner of Katie Lance Consulting. Katie discusses how Agents can make the most of the relationships they form at the various events, conferences, and parties they attend. Enjoy! I have the good fortune of attending dozens of real estate events […]
I always return my phone calls,” a real estate sales professional insists. “I get back to my clients and real estate leads as soon as I can — usually the same day.” Does that sound like great service to you? Most Agents would think so. Surprisingly, however, leads and clients waiting for a call-back don’t […]