Email marketing isn’t new, but it remains one of the most important tools a real estate agent can use! In fact, 72% of consumers say that they prefer email as the prime communication method from companies they do business with. 91% of surveyed consumers welcome promotional emails from companies and professionals they know! It’s no […]
Communication skills are crucial for real estate agents, and we all have areas we can grow to be more effective. Today I’m sharing a post with you from RETechnology with 10 tips for how to upgrade your real estate communication skills this year. Congratulations! A new lead or referral has just fallen into your lap. […]
This article first appeared on Inman. Are you familiar with this chain of events? A real estate prospect shows interest in listing his or her home. You diligently pursue the lead with phone calls, a home evaluation and coffee meetings. You do everything right, but in spite of your best efforts, the conversation stalls and […]
Keeping in touch is one of the most important ways for Agents to generate repeat and referral business. Print and eNewsletters are a key way to offer your contacts value, and ensure that they remember your name! Read this post from our friends at Morris Marketing Group on 3 eNewsletter topics that are sure to […]
The holidays are a crucial time of year for Agents to market to past clients and prospects. It may be difficult because this is the time of year when your work calendar suddenly opens up. But your past clients and prospects are busy with their own holiday events and to-do lists, so that can leave […]
Leads are an important part of any real estate agent’s business. Yet too often, leads are mismanaged and not given the proper attention. It’s amazing when you think about it – some agents will spend a fortune on websites and SEO, for the purpose attracting and capturing leads…and then do very little with them! The […]