In this video from IXACT Contact partner and real estate coach Bruce Keith, we learn that 67% of real estate business comes from your past clients and your Sphere of Influence. This statistic is both good news and bad news, while you want as much referral business as you can get, you also want new […]
How much of your real estate business comes from referrals? If you’re anything like the many Agents I speak with, it could be 60-80% of your business. That’s a massive amount of your livelihood coming from one source! While I happily sing the praises of prospecting phone calls and social media marketing, it can’t be […]
Real estate professionals can feel pressured to out-spend one another when it comes to digital marketing. Fortunately, the best bang for your buck is an easy-to-use CRM like IXACT Contact. A recent article by EContent illustrated 3 key reasons why email remains the go-to solution for digital marketing. We’re going to share those reasons, along […]
I’m always after you to… “Add one new name every day to your database.” I’m talking about people you can follow up with in the future for referrals (or even direct business in the months to come). Two questions come from this recommendation… Where do I find them? & What do I say? WHERE? In […]
Kellie Tinnin for Inman. Offering value is an important part of real estate sales, but can be tricky to keep in mind in the midst of a hectic schedule. I love the way Kellie breaks this post down into 4 key steps to help you secure value as an Agent and stand out to prospects. […]
Real estate leads are extremely valuable. Leads that turn into prospects, then clients, then closed clients are especially valuable. But what about those leads that don’t turn into anything? Are they a dead end? Should they just be thrown away? Not so fast. Old real estate leads are still important, they just need some encouragement. […]