How to Use Email to Reconnect with Clients


Chances are, a couple of your past real estate clients have fallen through the cracks.  In the midst of current listings and closings, meetings and the rest of your life, it’s not unusual to lose track of a couple of your past clients, especially if you haven’t enlisted the help of a real estate CRM […]

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Real Estate Blog Post Roundup: Best of 2015


real estate blog

2015 is well underway and the beginning of the year is often when Agents strive to get organized and prepare for the upcoming spring season.  Maybe you’ve been so busy researching the best real estate CRM for your business and organizing your office that you’ve missed out on some of the best blog posts of the […]

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Generate Word of Mouth Advertising for Your Real Estate Business


word of mouth advertising

Since referral marketing is such an important lead generation strategy for Agents, I wanted to share this terrific article on the subject. It’s written by Brian Kline and first appeared on Realty News Net.  The article examines how important referrals are for Real Estate agents, and how to encourage your contacts to mention you to their […]

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Who is my Real Estate Sphere of Influence?


real estate sphere of influence

As a real estate agent, one of your biggest challenges is generating enough leads to increase your annual commission.  One of the best ways to gain leads is by establishing your Sphere of Influence (or SOI). It’s a common term in the real estate industry, but do you fully understand what it means for your business and […]

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What You Need to Know About Customer Relationship Management


realtor CRM

As part of an industry notorious for its hectic workdays and long hours, I would wager a guess that you haven’t given as much thought to a real estate CRM as you would like to. That’s understandable! But now is a terrific time to research how a CRM can benefit your business and ultimately choose […]

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10 Ways to Build Real Estate Client Loyalty


real estate client loyalty

You know that the loyalty of your clients can be the factor that determines what kind of year you have in real estate sales. But do you know how much of a difference loyal real estate clients make to your business? Consider this; a 5% increase in your customer retention can increase your profitability by […]

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