Benefits of a Real Estate CRM


I’m always shocked when an Agent confesses that they don’t use a real estate CRM.  Don’t they know how much easier their day-to-day tasks would be if they used the right tools? Having the right real estate contact management system can help you merge your real estate marketing efforts with your business process, allowing you […]

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Customer Service Mistakes Agents Make


On any given day, a real estate agent has a thousand tasks on the go.  Between your listing presentations, open houses, contract drafts and phone calls, it can be easy to lose focus on the kind of service you’re offering your clients. I’ve said it before and I’ll say it again – real estate is […]

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The Power of a Real Estate CRM – Why Making Multiple Contacts Matters!


As a real estate professional, you spend considerable money on marketing solutions. It may be tempting, especially for newer agents, to forgo a customer relationship management system. But this isn’t feasible long-term, and manual follow-up won’t give you the same results! Here’s why having a robust real estate CRM is one of the best moves […]

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Do’s and Don’ts of Real Estate Drip Campaigns


Drip email campaigns are one of the most powerful tools in a real estate agent’s toolkit.  These handy marketing emails help you stay in touch with your prospects and past clients on a regular basis while the automation component saves you a lot of time and energy. Sending out a well-timed relevant email message is […]

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5 Great Sales Tips from Steve Jobs


Here are 5 great Sales Tips from Steve Jobs that I know you will enjoy:   1. Do not compete on price – compete on value… Consider the way retailers like Costco operates. Almost everything is discounted from the competition. Their televisions are sold primarily based on price. Very few purchasers spend time checking out […]

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How to Get Real Estate Testimonials and Where to Use Them


How often have you turned to the web to read reviews of a trendy restaurant or a hotel you’re considering visiting?  If you’re anything like the majority of consumers out there, you read reviews and testimonials pretty regularly, and guess what? Your real estate prospects do too. Social proof is a relatively new term describing […]

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