Anatomy of a Successful Real Estate Agent


Oversaturated markets give consumers an abundance of options, but make it difficult for brands and vendors to stand out. With so many choices in a competitive playing field, real estate agents really have to differentiate themselves to stand out from the crowd – and become a powerful player in the market for the long-term. Here […]

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Marrying Content Marketing with Real Estate


content marketing

  Content is the fuel that will propel your business objectives forward – whether you need to boost search rankings, nurture prospects, generate new leads or enhance your brand – all avenues lead back to having high-quality content as a real estate agent. Now that’s all well and good you might be saying to yourself, […]

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The Importance of Online Real Estate Listings


There is no denying we live in a full-on digital age, especially now, when everything is done online. The real estate industry has followed suit. You likely have your website set up, are good at sending email marketing, and are even active on social media. You are doing great at marketing yourself and your services. […]

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How to Get your Real Estate Business Ready in the New Year: PART 1


It’s that time of the year again, only this year it’s a bit different. This year, online shopping is at its peak. Food delivery services are also busier than ever. On top of that, virtual get-togethers have replaced large gatherings. The common denominator of all of this? Everyone is resorting to doing business ONLINE. This […]

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4 Reasons You’re Losing Real Estate Referral Business


92% of consumers trust recommendations from friends and family above all other forms of advertising (RETechnology). When someone is thinking of making a huge decision like buying or selling a home, you can be sure they seek advice from trusted friends and family. Referrals are a powerful source of leads for real estate professionals.  No […]

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