Before the evolution of real estate websites, smartphone apps, and multimedia messaging services, agents and brokers were the keepers and gatekeepers of listing data. Today, Realtors® use real estate websites to share this information, generate leads, and communicate other useful information about their local communities and the home buying and selling processes. But how do […]
In business, client referral programs involve a process of asking your current (or recent past) clients to refer you, your business, and your services to other people; people within a network and a sphere of influence. Typically referral programs are free (no strings attached) or linked to an offer or incentive for the referee. Referrals […]
Setting daily habits can help you be more organized, have more free time, and see better business results. Here are five we recommend implementing today: Respond Quickly to Online Leads More and more, online response time is a key determinant of successful lead contact, conversion, bookings, and closings. Whether you are using an AI chatbot […]
1) Nurture your prospects and past clients Lead nurturing is the process of keeping in touch regularly with your leads and prospects over time, offering them relevant and timely information. It means building a relationship with them until they’re ready to use your services. But the more leads you have in your database, the more […]
If you’re in the real estate business, you know summertime is typically a slower time of year for both sales and lead generation. To prepare for the second half of 2022, we recommend taking this down time to do a mid-year review. Mid-year reviews are a vital, proactive step in helping you understand where you […]
As a new real estate agent, it is never too early to review your real estate business. In fact, you should create a schedule that includes a consistent and comprehensive review of your marketing and communication activities. If you don’t do this, it is surprising how quickly things can go off track and, as a […]