The real estate industry is constantly changing, now add to that the fact that the marketing industry is also varying day-to-day. So how can you stay on top of all of the changes so your real estate marketing can be as effective as possible? The answer: simply turn to the experts – the ones who are […]
Today I’m happy to share an inspiring and insightful blog post with you from real estate coach and IXACT Contact partner Bruce Keith. I really appreciate these 5 items Bruce shares for Agents to strengthen their mindset, and I think you will too. Bruce writes: Bullet #1. Increasing Your Mental Toughness Consider this thought… “We build emotional, […]
Are you wondering if your real estate agent website needs to be mobile responsive or not? The decision is up to you – but the statistics don’t lie. As of July 2015, 80 percent of Internet users own a smartphone. And yes, you can bet that many of them have used their smartphones to conduct […]
Many of the savvy real estate marketers I know are big believers in email marketing – and it’s no wonder why! According to a study by McKinsey, conversion rates to purchase are three times higher with email marketing than with social media! Email marketing is a cost effective way to keep in touch and stay […]
Having a website is one thing, but having an effective website is another. One aspect that can make or break your Agent website is the content on its pages. Providing valuable information – information your audience is looking for – is crucial if you want them to become leads and clients. That’s why it’s so […]
There’s good news for real estate email marketers – Americans are obsessed with email! A study by Adobe Systems, recently published in Forbes magazine, states that adults spend over 6 hours a day checking email. Study participants say they check email “around the clock.” And if you thought email wasn’t hip enough for Generation Y, […]