[INFOGRAPHIC] Experts Share the Worst Real Estate Marketing Mistakes You Should Avoid


Everyone makes mistakes. No one can be perfect all the time. You probably already know that if you’re really trying, you’re bound to mess up. And at some point, failure is inevitable. Does that mean you shouldn’t try to avoid making a mistake? No. And with advice from some of the industry’s most knowledgeable real […]

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4 Foolproof Tips for Building Your Sphere of Influence


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How much of your real estate business comes from referrals? If you’re anything like the many Agents I speak with, it could be 60-80% of your business.  That’s a massive amount of your livelihood coming from one source! While I happily sing the praises of prospecting phone calls and social media marketing, it can’t be […]

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3 Reasons Why Email Marketing is Essential for Agents


Real estate professionals can feel pressured to out-spend one another when it comes to digital marketing. Fortunately, the best bang for your buck is an easy-to-use CRM like IXACT Contact. A recent article by EContent illustrated 3 key reasons why email remains the go-to solution for digital marketing. We’re going to share those reasons, along […]

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A New “ABC” Strategy for Real Estate Sales


In sales, we often hear the acronym “ABC” which stands for “Always Be Closing.”  It’s a strategy that encourages real estate agents to be persistent and focus on the end game.  To follow the ABC technique, an Agent is constantly on the prowl for prospects, carefully nurturing leads, and staying highly motivated to close more […]

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Advice from a Real Estate Pro: One-A-Day


I’m always after you to… “Add one new name every day to your database.” I’m talking about people you can follow up with in the future for referrals (or even direct business in the months to come). Two questions come from this recommendation… Where do I find them? & What do I say? WHERE? In […]

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4 Ways to Secure Your Value as a Real Estate Agent


Kellie Tinnin for Inman.  Offering value is an important part of real estate sales, but can be tricky to keep in mind in the midst of a hectic schedule.  I love the way Kellie breaks this post down into 4 key steps to help you secure value as an Agent and stand out to prospects. […]

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