As we emphasized in last week’s blog post on using webinars to promote your real estate business, webinars are a great way to promote your business and establish yourself as a real estate expert in your community. Recording your webinar and publishing it to YouTube gives you an opportunity to repurpose the material and easily […]
You know the importance of having a brand for your real estate business. You’ve probably got business cards, brochures, and even signage that all reflect who you are and what you offer as an agent. But those things are all print, what are you doing for your branding online? As potential clients research you (which […]
Personal branding can undoubtedly be challenging. And in the real estate game, it is entirely a relationship building business, meaning that people want to get to know you – not the business version of you – the real you. They can cut through all the marketing speak and know when your content is genuine or […]
If you’re like the many other real estate professionals we communicate with regularly, you’re responsible for everything from your lead generation to marketing to paperwork and more. In other words, you are the ultimate one-man/one-woman show. As an entrepreneur you aren’t just part of a brand; you ARE your brand and that means balancing a […]