Why Targeted, Personalized Messaging Will Pay Off for You


Never underestimate the business-building impact of well-written emails and letters that are targeted and personalized. Time and again, they’ll beat out shotgun style email campaigns. According to a great book by Daniel Goleman, entitled, “Social Intelligence: The New Science of Human Relationships,” Goleman uses a social neuroscience approach to explain people’s differing reactions to being […]

Continue Reading

Closing Gift Ideas for Real Estate Sales Professionals: The Best of The Best


Many of you may have seen some of our blog posts on ActiveRain. In fact, we’re quite active in this online community. We were reading through various posts and came across some great ideas for closing gifts. Take a look at what, in our opinion, are the “best of the best” closing gift ideas: Dawn […]

Continue Reading

Top 5 Ways Real Estate Sales Professionals Can Generate Referrals and Real Estate Leads


1. Keep in touch with past clients through a combination of direct mail pieces, phone conversations, and face-to-face meetings or events. After you sell your client’s home or find their dream property, the buyer-Agent relationship shouldn’t end. The average person knows 3-5 people who will move each and every year. 2. Have a contact management […]

Continue Reading

The Easy Way to Generate Referrals and Repeat Business


As a real estate sales professional, you’re always looking for ways to bring in new business. Many Agents spend a lot of time and energy hunting for new business and trying to acquire new clients. What many fail to realize is that the real value lies in investing your energy into furthering the existing relationships […]

Continue Reading

“I’m not sure if you remember me…”


This is a re-blog of a post by Dawn Fabiszak on Active Rain from a couple of days ago.  It’s a great example of how effective contact management helps her build deep and lasting client relationships.  Over to Dawn: Yesterday I received a call that started out with, “I’m not sure if you remember me….”. My […]

Continue Reading

Interview with Richard Robbins, CEO of Richard Robbins International (RRi)


Richard Robbins is Co-founder and CEO of Richard Robbins International, a global sales and business coaching organization. Richard is an author, business mentor and sought-after expert in the field of personal and professional performance, and has trained and coached tens of thousands of Agents worldwide to higher levels of sales performance and personal satisfaction. I […]

Continue Reading

« Older posts | Newer posts »