Digital Marketing Ideas for Real Estate Agents


Digital marketing is not just a “nice to have” strategy for real estate agents, it’s a “must have” these days!  With over 60% of prospects using Google to find and research potential Agents (Properties Online, Inc.) it’s very important for real estate professionals to have an online presence in order to be found. If the […]

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How to Use Email to Reconnect with Clients


Chances are, a couple of your past real estate clients have fallen through the cracks.  In the midst of current listings and closings, meetings and the rest of your life, it’s not unusual to lose track of a couple of your past clients, especially if you haven’t enlisted the help of a real estate CRM […]

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Real Estate Newsletter Best Practices


real estate newsletter

If you’re a regular reader of the blog, you know that I often discuss the value of keeping in touch with your real estate leads and past clients.  In an industry where business is frequently propelled by repeat and referral business, Agents can’t risk losing touch without also losing out on commissions. A survey by […]

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How to be a Memorable Agent


memorable realtor

Real estate agents do their best to present a professional, successful image. In fact, there’s such a uniform effort to appear like a successful agent, who belongs to a successful company, that most agent branding and marketing looks the same to the consumer. In NAR’s Profile of Home Buyers and Sellers, only 3% of consumers chose […]

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The 7 Deadly Sins of Real Estate Referral Marketing


real estate marketing sins

Like most real estate agents, you likely have a busy schedule – more hectic, in fact than most other independent professionals. You have a lot of balls in the air. You’re juggling meetings, hosting open houses, fielding offers, making phone calls, and plowing through paperwork.  It’s very easy to miss something and inadvertently create roadblocks […]

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[VIDEO] The #1 Secret to Doubling Your Real Estate Referral Business


There’s always something valuable to learn from a real estate pro, and Richard Robbins is one of the best! Today I’m happy to share this smart real estate video with you from Richard about how to increase your referral business. It’s no secret that the foundation of any great real estate business must be built […]

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