Real Estate Marketing Idea: Schedule a Homeowner’s Check-Up with Past Clients


We highly recommend that you personally visit your best clients once a year as a way to keep in touch with everyone in your real estate contact management database. And you should know that keeping in touch with your sphere of influence (SOI) will help you build your referral and repeat business. One way to […]

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An Easy Way to Boost Client Loyalty and Real Estate Referrals


Just about everyone has made New Year’s resolutions or set goals for 2012. How can this goal-setting trend help your real estate sales? We’re going to share with you a great real estate marketing strategy you can use to boost loyalty among your clients and build your referral and repeat business. Tips for Gaining Real […]

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Top 5 Reasons Your New Years Resolution Should be to Start Using a Real Estate CRM


It’s 2012. Can you believe it’s here already? What steps do you want to take to improve your business in the New Year? In our last blog post, “I’ve Lost So Many,” we shared the story of Keller Williams agent, Brenda Mullen, who for years went without a consolidated database and proper real estate contact […]

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Top 3 Real Estate Marketing Ideas to Build Client Loyalty


You’ve developed a good relationship with a past client or referral source (and, of course, your real estate CRM played a key role!). You’ve built loyalty with that person, or are confident that you are well on your way. How do you maintain that momentum so that the loyalty you’ve worked so hard to nurture […]

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Feedback in Real Estate Sales: Why It’s Important


There are two kinds of feedback you can get from a client — negative and positive. Understandably, most real estate sales professionals prefer the positive kind! That includes praise, raves, thanks, displays of appreciation, testimonials and so forth. Positive feedback teaches you a lot. It confirms that what you’re doing is working, and that you […]

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How Referral Worthy Are You


Take this quiz to see how well you’re doing with getting referrals in real estate. Are you using a real estate contact management software?

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