When someone meets you for the first time and asks what you do for a living, what do you say? Simply that you’re Agent? As a real estate agent, it’s important you have a “12 second real estate marketing message”; a brief overview of what you do and what sets you apart. If you don’t, […]
You need some landscaping done, so you start looking for the right professional for the job. You meet two potential contractors. The first greets you wearing jeans and a dirty t-shirt. The brochures he shows you are dog eared. His truck is old and caked in dirt. Although he may be a skilled contractor, he […]
Today we’re reblogging an article written by Pamela Cendejas, a real estate virtual assistant and IXACT Contact affiliate. In this article, Pamela shares some awesome tips that’ll take your real estate marketing from good to great. Not all real estate marketing emails are created equal so next time you sit down to write one, take […]
Do you care what other real estate agents think of you? You should. Your clients and referral sources will often ask other people they meet in the “home industry” for their opinion of you. Your clients will even ask your competition! So it pays to be respected by your peers. Now that doesn’t mean you […]
To be a great agent, you need to excel in real estate marketing and personal branding. This informative infographic explains how to build a personal brand – which is absolutely key to getting more referrals and repeat business. A real estate contact management system is so important here because if you’re not properly keeping in […]
“Marketing copy” is key to your overall real estate marketing plan. It’s the most important element of your website, e-mails, letters, ads, and other sales materials. The words you choose speak to your real estate leads and clients – on your behalf – when you’re not there to do it in person. Copywriting is a […]