Infographic: Effective Real Estate Email Marketing


Have you ever wondered how you could get involved (or more involved) with email marketing? Weary of the benefits that it’ll bring to your business? We created the infographic, below, to answer these questions. It outlines all the components of an effective email marketing plan for Agents; a monthly e-Newsletter, personalized and targeted mass emails, […]

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Top 5 Tips for Making Better Use of Your Contact Management System for Agents


If you have a contact management system for Agents but feel that you’re not making the most of it, this article is for you! In this blog post we outline our top five tips for making better use of your real estate CRM. 1. Set up your monthly real estate newsletter IXACT Contact’s contact management system […]

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The Evolution of Real Estate Lead Generation


Today’s blog post is a video by Chris Leader, President of Leader’s Edge Training and IXACT Contact affiliate. Chris says that when you’re starting out your real estate sales career, you need to prospect for business and make cold calls (what he calls “proactive prospecting”) to build up a list of leads and clients. Once […]

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Sitting down with Alistair Powell, Broker/Owner of Engel & Völkers, The Villages


Alistair Powell is the Managing Broker and owner of Engel & Völkers, The Villages, a global luxury real estate firm. Originally from the United Kingdom, Alistair joined Hamptons International realty to become the youngest ever sales manager. He owned his own brokerage at the age of 21 and established locations in Panama, the Middle East, […]

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6 Frequently Asked Real Estate CRM Questions


In today’s blog post, we answer six of our most frequently asked questions. Enjoy! 1.  What does CRM stand for? CRM is an acronym that stands for “Customer Relationship Management.” 2. How does a real estate CRM benefit me? The benefits of integrating a CRM system into your business are more referrals, more repeat business, the […]

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How to Re-Connect with Clients Who’ve Slipped through the Cracks


Nobody’s perfect. Despite your best intentions, you can lose contact with a past client or real estate lead. You may have a real estate contact management system and send out a monthly e-Newsletter, but have failed to make a phone call, pay a visit, or send an invitation to a seminar or event. According to […]

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