Real Estate Marketing Statistics for 2011, Shockingly Different Than 2010


The below article by AgentGenius highlights the importance of building and maintaining a referral-based business in today’s economy. With the tough real estate market in the United States, forging strong relationships with your sphere of influenceto generate referrals and repeat business has become more important now than ever. This is how you’ll differentiate yourself from […]

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So, My Contacts Are Loaded… What NOW?


The below is a great blog post from Jennifer Allan-Hagedorn, author of Sell With Soul. This blog post was written following a real estate contact management webinar that we did with Jennifer Allan geared towards existing IXACT Contact subscribers and what they should do after they upload their contacts into their real estate CRM. Although Jennifer […]

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Real Estate Marketing 101: Get More Real Estate Leads and Referrals Through Sponsorship


How do you increase the number of referrals and real estate leads you get from your past clients and your sphere of influence (SOI) in your real estate sales career? One of the most effective ways is to sponsor a sports team, arts camp, competition or other kid’s event. Here’s how it works: •  Ask your […]

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What is The Real Value of a Client?


Many Agents define the value of a client in terms of the transaction. You sell your clients’ house. You buy them into a new home. You collect the commission. But the true value of a client goes well beyond that first deal. If you do the right things, it can, in fact, extend throughout your […]

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Why a Real Estate CRM System Should Be a Top Priority in Your Real Estate Sales Career


As a Agent, you have some days – even weeks – that are jam-packed with activities. You’re showing homes to clients, hosting open houses, negotiating deals, following up on real estate leads, getting the paperwork done. You’re busy. With a capital B! So it’s tempting to put some of your contact management and real estate […]

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New Agent? Why Activity Plans Are a Must


You’re new to real estate sales. You have a million and one things coming at you so organization is certainly a challenge. Surely, it’s easy to forget to action or follow up on key tasks and ensure you’re starting out in the best way possible. If you’re a real estate novice, there’s also a good chance […]

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