Real estate testimonials from your happy clients are a powerful business-building tool. In fact, they’re one of the best credibility indicators in your real estate marketing arsenal. Real estate leads expect you to be biased but they trust that other buyers and sellers will tell it like it is. That’s why testimonials are so powerful; […]
Sales leader Tom Hopkins published a great article online that I’d like to share with you here. There are many real estate sales professionals out there who could be getting more business from satisfied clients than they currently are. In the below article, Hopkins outlines various strategies salespeople can use to win more clients and […]
Testimonials accomplish two important things in real estate sales. First, testimonials tell prospects and colleagues that you have a reputation for building long lasting, solid relationships with clients. Second, testimonials make all your marketing communications (including all your drip marketing campaigns) and presentations more believable. Let’s face it. Clients expect you to be at least […]