Focus on the Real Estate CRM Solution, Not the Problem


You show up for an open house and discover that your client is late getting the property in “show condition.” During a listing presentation, you realize you’ve forgotten your presentation materials. A fellow Agent calls to inform you that a deal you thought was done has unexpectedly fallen through. As a real estate sales professional, […]

Continue Reading

The Secret Formula to Getting Real Estate Referrals from Business Professionals


As a real estate sales person who excels in generating clients through referrals and repeat business, you know that your real estate CRM database of past clients is a vital source of new business. However, another great source of leads is your list of fellow professionals in the “home industry” — plumbers, florists, tutoring services, […]

Continue Reading

5 Common Real Estate Email Marketing Mistakes


This is a fantastic blog post by our friends at Status Social Media. Email marketing is an important real estate marketing tactic that you should be using to grow your business. Your IXACT Contact real estate contact management software has a fully-featured email marketing system built-in, complete with pre-designed drip marketing campaigns and a monthly […]

Continue Reading

The Most Effective Real Estate Marketing Tactic is…


During the 2012 Leading Real Estate Companies of the World® Conference in Orlando, Florida, Imprev conducted a survey among the Agents who attended and came back with some interesting real estate marketing findings. The focus of this article is the survey’s findings as they relate to real estate contact management. Email marketing was ranked by […]

Continue Reading

Real Estate Marketing: What Makes Our Real Estate CRM’s Email Templates Unique, Not Canned


One of the reasons you may be thinking about signing up for a real estate CRM (CRM stands for customer relationship management if you’re wondering), is because it comes with email templates you can use to send to your real estate leads and /or clients, right? Perhaps you want to ramp up your real estate […]

Continue Reading

An Amazing Way to Discover Your Agent Reputation


“I think my real estate reputation is pretty solid,” says Hank, a real estate agent in Cleveland, Ohio. “My track record is excellent and I treat clients very well.” That may be true. But how does Hank know for sure? For that matter, how do YOU know for sure that clients think of you as […]

Continue Reading

« Older posts | Newer posts »