What is a Drip Email Campaign and How Does it Help Real Estate Agents?


Drip Email Marketing. It’s a term that’s highly buzzed about in marketing, but what is it and why are people talking about it? The simple answer is drip email marketing is an automated email strategy that goes out at certain time intervals, and people are talking about it because it creates sales. That is the […]

Continue Reading

Analytics: Why They Matter and How to Use Them


Analytics are one of those things that can easily feel intimidating and so we avoid dealing with them. When we avoid them, we miss out on so much important information that could improve our business and make our efforts more efficient. That’s why we are breaking analytics down into three easy to digest categories that […]

Continue Reading

What Real Estate Agents can Learn About Digital Marketing from Other Industries


Using digital marketing to grow your real estate business means constantly being on the lookout for what’s new; after all, digital marketing is constantly evolving. Checking out what works for other industries and companies is a great source of ideas, and can help you stay ahead of the curve. Here are just a few real […]

Continue Reading

5 Digital Marketing Mistakes Real Estate Agents Should Avoid


Real estate prospects and clients have certain expectations of your digital marketing and online presence. They expect a mobile optimized website, an active blog and social media presence and an easy way to get in touch with you, just to name a few! You don’t have to be a marketing expert to meet these expectations […]

Continue Reading

Digital Marketing Roundup: A Reading List of Our Top Insights


When it comes time to shore up your marketing efforts, a Google search is a great place to start—but the results can be overwhelming. Even here at IXACT Contact the amount of digital marketing content we produce can be daunting. We regularly publish great content to help you make the most of your marketing resources […]

Continue Reading

A Real Estate Agent’s Guide to Connecting with Millennial Buyers and Sellers


Marketing to Millennial Real Estate Clients

Millennials make up 34% of all homebuyers, and 66% plan to purchase a new home in the next five years. That’s a significant segment of the real estate market that you don’t want to overlook! As you’re likely aware, the millennial generation has distinct shopping and buying behaviors, communication preferences and expectations that should be considered […]

Continue Reading

« Older posts | Newer posts »