Millennials make up 34% of all homebuyers, and 66% plan to purchase a new home in the next five years. That’s a significant segment of the real estate market that you don’t want to overlook! As you’re likely aware, the millennial generation has distinct shopping and buying behaviors, communication preferences and expectations that should be considered […]
Real estate agents across North America have been using social media to connect with real estate clients for many years now, leveraging sites like Facebook, LinkedIn, Twitter, Instagram and YouTube to reach and engage clients and prospects – all with a goal of driving new business. If social media is on your radar as a […]
Whether you have a real estate agent website or are looking to get one, take a few minutes to understand these important best practices and take a look at some examples provided. An agent website that ticks all four of these boxes – answers questions, captures leads, features listings and works well on all devices […]
Digital marketing has undeniably changed the way real estate agents have done business over the years, but there’s one thing that remains constant – referrals are still one of the best ways for real estate agents to boost sales. In one study, 88% of buyers said they would use their agent again or recommend them […]
If you already subscribe to our IXACT Contact blog, you know that we publish new content every week that covers a wide range of topics for real estate agents – everything from email marketing, to agent websites and lead generation to Customer Relationship Management system (CRM), and much more. We’re always interested to know what […]
Real estate agents have to not only master their core competencies, but they have to have a solid grip of sales, marketing and branding – because they will ultimately be the driving force behind this trifecta for the longevity of their career. And in the world of digital marketing, it is important to keep on […]