If you’re a regular reader of this blog, you know that we often discuss the importance of building meaningful real estate relationships, establishing your Sphere of Influence and staying in touch with your past clients. Repeat and referral business are so valuable and achieved through what? You guessed it: relationships. Building quality relationships comes naturally to some people, but for many […]
Your Sphere of Influence (or SOI) is one of your most valuable resources as a real estate professional. Every Agent knows that repeat and referral business are the bread and butter of real estate sales. Maintaining a healthy SOI means more individuals know of your services, use your services and may be referring your services to […]
The National Association of Agents has been releasing their profile of home buyers and sellers for 35 years now. In anticipation for the release of their next profile, let’s take a look at some of the ways real estate has changed – and stayed the same – since the study began in 1981. Reflecting on how […]
Lead generation is a hot topic in the world of real estate. Many agents believe that if they could just get more leads, they would close more sales and make more commissions. The stark reality is that the majority of agents don’t actually have a real estate lead generation problem; they have a lead capitalization […]
Lead generation is a hot topic with real estate agents, and for good reason! Without a steady stream of leads, you risk your business and commissions drying up. That’s why I wanted to share this Inforgraphic from iHomefinder with you. This clever piece reveals 4 important ways to generate real estate leads by using […]
Email marketing remains a primary strategy for real estate agents! As organic reach dwindles on social media, and search engine optimization becomes an endless task, email marketing provides a simple and direct way to stay in contact with your prospects and clients. There’s just one challenge: expanding your contact list! While lead generation pages can […]